Product Manager

Marketing and Creative - London, UK

Ref: 83Saturday 17 April 2021

Upto £50k

Role: Product Manager

Location: Holborn, London

Salary: £45k to £50k

 

THE OPPORTUNITY: Product Manager

We are the leading Independent Programmatic Media Partner, we are looking for a Product Manager to focus on enhancing our Measurement offering in existing global markets and expanding growth markets in 2021 and beyond. Over the last 18 months we have scaled its measurement capabilities to include incrementality testing, brand survey measurement and tv measurement globally. This is just the beginning and we are continuing to scale across emerging channels and formats.  The measurement Product Manager will be tasked with building on our existing capabilities by identifying the optimal product expansion strategy and development plan across measurement offerings which support broader our media and analytics. As the industry looks to re-build for a Cookieless future, the Measurement PM will be expected to stay ahead of market competitors and highlight areas of risk and opportunity for measurement offering.

They will act as a subject matter expert for measurement and work closely with both global and local teams to differentiate regional vs. global measurement opportunities as well as  scaling adoption and using their influence to drive more strategic development. 

JOB RESPONSIBILITIES: Product Manager

Research and stakeholder management:

  • Gain a deep understanding of client needs by meeting with customers and internal stakeholders, as well as global team heads to ensure global validity of roadmap additions 
  • Coordinate resources across a range of departments of the business in order to develop great products, in particular working closely with product stakeholders across the product and tech team
  • Collaborate with product stakeholders to research, validate and prioritize new features that align with business priorities

Planning and delivery:

  • Plan, prioritise & project manage product development features to accelerate the global measurement product portfolio – including proprietary brand measurement studies, creative measurement capabilities and incrementality/lift. 
  • Convert global client needs into technical features, and then convert the resulting features into marketable benefits.
  • Work closely with the global product marketing team to align product enhancements internally with sales and marketing collateral externally.
  • Integrate usability studies, research and market studying into product requirements
  • Lead the ideation, technical development, launch and continued adoption of features you build
  • Drive product development with a team of world-class engineers, data scientists and UX/UI designers

Partner evaluation and collaboration

  • Create RFPs, scope and engage new partners in order to find the right 3rd parties to enhanced value to our solutions.
  • Identify and work closely with key external partners to ensure that organisation’s product roadmap is additive
     
  • Measuring and reporting on success
  • Understand, collect and analyse metrics that inform the success of the product
  • Drive adoption and measure success of new measurement offerings and features.
  • Spread knowledge and train teams on new developments and evangelize Media iQ measurement capabilities.

REQUIRED EXPERIENCE

  • Proven experience in product management of a b2b analytics or measurement offering
  • Prior experience in an analytical or technology-oriented role 
  • Proven experience of client interaction, managing conflicting requirements/priorities across stakeholders
  • Exposure to the ad-tech industry
  • Experience using agile product development frameworks

 

REQUIRED SKILLS 

  • High attention to detail, ability to meet deadlines and prioritise workload
  • Able to build relationships with senior level stakeholders and use their expertise to influence their choices
  • Ability to manage multiple, simultaneous priorities
  • Strong written and verbal communication skills
  • Professional, focused and inquisitive attitude, able to question outdated notions of measurement both internally and externally
  • Willingness to try new technologies and ability to grasp and learn quickly
  • Comfort with numbers and a quantitative approach to problem solving
  • A can do' attitude to provide energy, drive and enthusiasm
  • A desire to grow you career as the company scales